Does Social Media Marketing Work?

When a new idea emerges in the marketing industry, the biggest hurdle is determining if the technique works or not. Many people are skeptics until they start seeing the idea adopted by big name companies. And the truth is that big companies all over the US are using social media marketing to achieve many great marketing campaigns.

Because social media marketing does not cost anything to launch, it is a very affordable SEO services that any business can launch themselves. Sure there are many different kinds of tricks and hidden techniques when it comes to launching a successful social media marketing campaign, but unlike other online marketing efforts, it is free to do, except for the cost of time and learning curve.

It has been noted that when a campaign has an added element of social along with their other marketing efforts it can greatly enhance the conversion optimization of their campaign. A conversion is when a visitor or lead performs a specific action or process on a website. For example, filling out a form or making a purchase. When you can achieve a conversion rate of over 10% then you know that you've put together a great campaign.